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IT'S NOT JUST A BRAND...

IT'S A MINDSET. IT'S A COMMUNITY. IT'S A WAY OF LIFE.

IT'S NOT JUST A BRAND...

IT'S A MINDSET. IT'S A COMMUNITY. IT'S A WAY OF LIFE.

About Us

What started over two decades ago as a simple phrase “Choose Fun” (The O.G.) shared amongst friends has evolved into something extraordinary—a growing community of awesome people from all walks of life choosing to live boldly, laugh louder, and share their joy with the world.

SEEK FUN

Life’s short, CHooZ FUN and watch the world open up to endless possibilities. When you CHooZ to seek fun, you’ll find it waiting in the most unexpected places.

BE FUN

Live life to the fullest, chase the moments that make your heart race and your soul sing. When you embrace the CHooZ FUN mindset, you don’t just make your day better—you ignite a ripple that spreads awesome to everyone around you.

Share FUN

Fun is better when it’s shared. It’s the spark that connects people, turns moments into memories, and transforms strangers into friends. At CHooZ FUN, we’re all about creating opportunities to come together—whether it’s through high-energy festivals, unforgettable boat parties, or memorable charity events. When shared, these moments are where memories are made, stories begin, and life long friends emerge.

Check Out Our Upcoming Events

Because FUN is better when it's shared...

IT'S SIMPLE... Seek Fun. CHooZ FUN. Be Fun. Share Fun.

Over the years...

We’ve met countless incredible people who’ve embraced the CHooZ FUN mindset and lifestyle. Like the couple who returned years after meeting us to show off their OG slap bands, sharing how they got married while wearing them. Or the annual festival-goers who spot our shirts and rush over with smiles and high-fives, knowing they’re in for an awesome encounter. 

These connections fuel our mission and remind us why we’re here: to make life a little brighter, one epic moment at a time.

We’re not here to tell you how to live your life. We’re here to give you a straight-up shove toward what you deserve.

We’re not here to tell you how to live your life. We’re here to give you a straight-up shove toward what you deserve.

The question is: Will you CHooZ FUN today?